SNEWS® : Outdoor Manufacturer : Woolrich Appoints Reichelderfer as ...

Reichelderfer has over 25 years experience in apparel and outerwear merchandising.  He joins Woolrich from The Sports Authority where he held numerous positions during his seven-year tenure there.  He most recently held the position of Senior Vice President, General Merchandise Manager, for all outdoor areas and was key in the strategic redefining and positioning of national and private brands. Woolrich Inc., the Original Outdoor Clothing Company, is an authentic American brand that embraces an outdoor lifestyle.  Trusted since 1830 by generations of loyal consumers, Woolrich continues its tradition of providing quality products for today’s outdoor enthusiast.  A brand recognized worldwide, Woolrich product offerings include functional, comfortable and durable men’s and women’s sportswear and outerwear using innovative fabrications for the ultimate in performance capabilities, well-designed home and outdoor living products, and licensed accessory products.  In 2005, Woolrich celebrated its 175th Anniversary.  It is the original and longest continuously-operating outdoor apparel manufacturer and woolen mill in the United States.  Find out more at www.woolrich.com . All press release material provided by participating companies and organizations. SNEWS® is not responsible for posted content. Those using inappropriate language, making false statements, or otherwise abusing the section will be subject to intense SNEWS® scrutiny and could become the subject of a special SNEWS® investigative story. Keep it real, keep it accurate!